Akhil Gupta

AI pricing in channel sales: distributor, reseller, and OEM models

channel ai pricing

AI pricing in channel sales: distributor, reseller, and OEM models

The evolution of agentic AI has fundamentally transformed how software vendors approach channel sales, introducing complexities that traditional distribution models were never designed to handle. As AI products shift from perpetual licenses to consumption-based architectures, distributors, resellers, and OEM partners face unprecedented challenges in pricing, margin protection, and value delivery.

By Akhil Gupta
Pricing AI products with bring-your-own-model options

byom pricing

Pricing AI products with bring-your-own-model options

The bring-your-own-model (BYOM) capability represents one of the most strategically significant developments in enterprise AI infrastructure, fundamentally reshaping how organizations approach AI adoption, vendor relationships, and total cost of ownership. As enterprises increasingly demand flexibility and control over their AI implementations, BYOM has emerged as a critical differentiator that challenges

By Akhil Gupta